Insights.
Get your creative gears turning. Step into the Merrick blog, where sharp ideas and clever strategies come to play.
The Changing Landscape of Social Media: Video and Audio Content Take Center Stage
In the ever-evolving world of social media, one trend has become increasingly clear: video and audio content is having a moment. Platforms like YouTube and Spotify are leading the charge, with creators and brands alike leveraging these mediums to engage audiences more deeply and effectively.
What Brands Can Learn From the NBA’s Triptych of Transformative Eras
In tracing the remarkable ascent of the NBA from its humble beginnings to its current global prominence, three distinct eras emerge as defining chapters in the league's storied history: the Magic and Bird era of the 1980s, the Michael Jordan era of the 1990s, and the era of globalization in the 2000s.
Accelerating Success: How a Brand and Marketing Agency Can Propel Your Business Forward
In the quest for growth, most companies face the challenge of juggling multiple priorities with limited resources. While these businesses may have achieved initial success, they often reach a point where they need additional resources and expertise to scale and thrive in their respective industries.
Beyond the Downloads: Maximizing the Impact of Your Podcast for Brand Promotion
Brands are continually exploring innovative avenues to connect with their audience and amplify their message. Among the diverse array of content platforms available, podcasts have become a potent tool for brand promotion. However, it's essential to remember that the value of a podcast extends far beyond download numbers alone.
Unleashing the Power of PR and Marketing for Business Growth
Storytelling engages customers with your brand. Podcast? Instagram? Media Relations? Join our round table to learn where to start.
Maximizing Your Thought Leadership Potential with LinkedIn
In the realm of professional networking and personal branding, LinkedIn stands out as a beacon for individuals and organizations seeking to establish themselves as thought leaders in their respective industries.
Equity Crowdfunding 101
Equity Crowdfunding is a type of financing that involves raising capital online from investors in order to fund a private business. In return for cash, investors receive equity in the business. The process happens on online platforms where businesses create profiles that include their pitch, financial statements and additional information.
The Three Key Ingredients to Crafting Compelling Brand Messaging
In today's crowded marketplace, standing out from the competition is essential for any brand's success. One powerful way to differentiate yourself and connect with your audience is through compelling brand messaging. Effective messaging not only captures attention but also resonates deeply with your target customers, driving engagement and loyalty.
Best Practices for YouTube Content Creation
In the vast landscape of online content, YouTube stands tall as one of the most powerful platforms for creators to share their passions, expertise, and creativity with the world. With over 2 billion logged-in monthly users, the potential reach on YouTube is immense. However, amidst this sea of content, it's crucial to adhere to certain best practices to stand out and engage your audience effectively.