Anthology
Washington, DC - Jair Lynch
the charge
Realize a brand vision intent on harnessing the attitude and vitality of Washington, DC’s H Street.
the approach
Capture and build on an authentic “night-in-the-life” that conveys the area’s style, grit and experiential value.
the creative
Photography and design portray the individuality and spirit of independence true to the H Street experience. Typography and art feel handmade, accentuating the feeling of authenticity, which is reinforced by the street-style methods of promoting the apartment community around town.
Name • Logo • Identity • Brand • Photography • Website • Collateral • Signage • Ads • Events • Social
Graffiti art fence banners announced the property arrival.
Posters designed by a local artist installed for the H Street Festival.
Promotional merch for the H Street Festival.
CD featuring an anthology of local artists' music.
