KPMG - “Framing Health’s Future” Conversation Series
The Challenge
How does a leading consultancy like KPMG not just comment on the future of healthcare, but actively shape the conversation?
KPMG’s Federal Health Strategy Practice needed a strategic way to reach both government decision-makers and industry leaders as they explored nuanced, time-sensitive healthcare issues. They wanted more than a marketing team - they needed the right team and platform for meaningful conversations.
Our Solution
Merrick Creative developed and produced “Framing Health’s Future,” a two-season podcast series featuring conversations and insights from leading experts in health, advocacy, and policy. The series served as an informational source as well as a strategic tool for relationship-building and internal business development. From start to finish, our team handled the entire production process, including:
Concept development and series strategy
Branded show identity and positioning
Interview preparation and editorial support
Full-service production (remote and studio)
Distribution planning and promotion
The Results
Two seasons launched, each episode recorded and produced in a way that feels insightful, relevant, and – most importantly – actionable
High-profile guests created forward-thinking thought leadership
Positioned KPMG as a leader in federal health policy discussions
Used by internal teams to drive client engagement and business development
Elevated brand trust with decision-makers in government health agencies
Listen to the whole series: Apple Podcasts | Spotify
Why It Worked
We specialize in helping organizations take complex, technical topics and turn them into stories people actually want to hear. Big firms like KPMG have powerful insights—but they often need the right partner to shape the message and handle the heavy lifting.
With Framing Health’s Future, KPMG has a branded platform to showcase leadership without overwhelming its internal teams. We delivered a full-service production and left them with a library of evergreen content they can keep using long after launch.
Let’s Tell Your Story
We help forward-thinking organizations lead the conversations that matter. Whether it becomes a podcast, a content series, or something else entirely—we build the platform that fits your needs/goals/wants. Let’s talk
