Naturipe
Salinas, CA
the charge
As Naturipe’s public relations and social media agency, develop and execute comprehensive communication strategies, manage media relations, craft engaging content, oversee digital advertising, and support brand partnerships and crisis management to enhance the company's visibility and reputation.
the approach
Carefully-curated blend of message development, media relations, and visual content creation to effectively engage and resonate with Naturipe Farms' diverse audiences. Prioritize proactive communication and reputation management in the press, establish close relationships with trade reporters, and leverage data-driven insights and tailored strategies for social media and digital advertising.
the creative
Our efforts showcase Naturipe’s brand identity and unique offerings through media campaigns highlighting products and themes that set Naturipe apart, social media that pulls compelling educational content and packages it in a way to attract potential retail partners, and creative content that distinguishes the brand through vibrant and eye-catching visuals, imagery that’s authentic to the brand, and ambassadors that stand out – including larger-than-life berry mascots.
PR • Social Media • Creative • Collateral • Events • Digital Advertising
